Case study: Mastercard Booklet ‘Water’ (Wasser)
Mastercard Switzerland Booklet 'Insider'
Editorial illustrations to capture the theme
Background
I participated in a competition to become the illustrator of that year's booklet called 'Wasser. Glitzender, sprudelnder, eisiger Schat der Schweiz'.
The challenge
In total there were quite a few illustrations to get through, some black and white and some colour. I approached the theme with humour and a certain tongue and cheek.
The solution
The client let me explore the project freely and I created a sequential set of illustrations which corresponded with each other.
'Wasser. Glitzernder, sprudelnder, eisiger Schatz der Schweiz.'
'Water. Glissing, gurgling, icy treasure of Switzerland'.