Case study: Bird & Blend – Monthly Tea Tasting Club postcard
Monthly Tea Tasting Club for Bird & Blend - April
Easter with a differnce
Background
Bird & Blend Tea Co. is an independent, award-winning tea company on a mission to spread happiness & reimagine tea. They are also a B-Cop business. Their Tea Tasting subscription club is a very innovative way to get customers to try different teas.
The challenge
The Bird & Blend Tea Co. Tea Tasting Club includes a really distinctive feature: monthly collectable artwork cards. Each monthly box comes with a themed illustrated tasting menu card. Bird and Blend asked me to be the Artist for April - the month of Easter.
Solutions
I offered three sections and completed the first one: I created a bright, playful and slightly surreal take on the Easter theme, a bunny, sitting on his nest, watching a chocolate egg taking off into the world, whilst the bear is chasing honey.
